Tourism Management - Overview

Bachelor in Tourism Management

Become a leader in the tourism sector and study at the only UNWTO.TedQual-certified university in Germany. You can specialise in business and holiday travel, tour operator management, sustainable tourism, marketing and sales or destination management. During your studies you will gain business and tourism knowledge.

IUBH tourism management programmes are tailored to the needs of the travel industry to make sure you are employable after graduation. Almost 90% of our tourism graduates have leadership responsibilities within three years. This is in large part due to the broad international orientation of the programme. Over 70% of our students spend part of their studies abroad.

The study programme Tourism Management is practice oriented and provides you with the fundamental principles of business management and the specific management know-how that you need for a successful career in the tourism industry.  Within the framework of internships, project work and your thesis you develop practical knowledge in areas such as online marketing, business travel management or destination management.

Additionally, in your fifth semester you can focus on your own personal specialisation:

  • Destination Management
  • Sales & Distribution
  • Marketing
  • Spa & Wellness
  • Sustainable Tourism, Hospitality & Events

After graduation you will have many options in the industry:
  • Tourism marketing & sales
  • Online-Tourism
  • Destination marketing
  • Business travel management
  • Sustainable tourism management
  • International tourism management

Your study options in Tourism Management

Choose between a 6 and 7 semester programme and the possibility of a dual bachelor.


International Tourism Management

Degree: Dual Bachelor
Duration: 7 semesters
ECTS-Credits: 210
Language: English
Studies: full-time
Internship: 1 semester
Study abroad: 2 semesters
Campus: Bad Honnef
Intakes: Spring & Autumn

Tourism Management

Degree: Bachelor of Arts (B.A.)
Duration: 6 semesters
ECTS-Credits: 180
Language: English
Studies: full-time
Internship: 1 semester
Study abroad: 1 semester (optional)
Campus: Bad Honnef
Intakes: Spring & Autumn

Accelerated study programme

We also offer an additional study option with the Top-up programme. The content depends on your skills and experience.

If you have done an apprenticeship at a tourism or hotel school, our Top-up offer may be just right for you.

Your benefits at IUBH

  • Faculty with proven international experience
  • Instruction in small, international groups, in English
  • Theory and practice linked through case studies and projects with international organizations
  • Development of key social, professional and intercultural skills
  • Access to extensive industry contacts for internships and career, including information and networking programmes
  • A professional edge through an extensive, optional foreign language programme
  • Career opportunities beyond tourism industry

Awards and recognitions

FIBAA Premium Seal
The Tourism Management and International Tourism Management programmes have been awarded the FIBAA Premium Seal. IUBH is one of the leading universities in Germany offering degree programmes in this area with a FIBAA premium seal. This ensures the excellent quality of teaching at the university.

The IUBH meets the highest demands of the industry. We are the first German university to receive the UNWTO.TedQual certification from the United Nations' World Tourism Organisation. Our tourism programmes rank among the world's best.

You can find the current UNWTO.TedQual catalogue here.

tedQual TTM tedQual ITM 



Phone: +49(0)2224-9605-101

Further information

International Tourism Management
Tourism Management
Top-up programme
Tuition fees


How to apply
Application form

Contact us

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