On the 13th of January 23 IUBH students visited the Bitburger Marken-Erlebniswelt. Supported by Mrs. Elisabeth Victor, organisation extra curriculum, and Hospitality Management Prof. Dr. Beverley Wilson-Wünsch, IHM students Jakob Rametsteiner and Hubertus Kempen organised this Field Trip.
The students met on campus Saturday morning and drove, together with Mrs. Victor and Prof. Dr. Wilson-Wünsch by bus to Bitburg. At the brewery, the group got an insight into the brewery’s history, beer production and a special presentation about sales operations and cooperation with gastronomy. After that they enjoyed a beer tasting. A big thank you to Mr. Kroeffges the Key Accountant Manager at Bitburger for making this visit possible.